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Building Your Reputation

To get your fair share of business from your Internet marketing program you must:

    • Have a website that is optimized to convert visitors to leads and is optimized to do that on all mobile and desktop computers.
    • Have a follow-up to convert those leads into customers or clients.
    • Have a system to get as many positive reviews as possible while reducing or eliminating negative reviews.
    • Have a system to update business contact and services information across the web in a consistent way to improve your search engine visibility.

Because:

    • Your customers and clients make buying decisions based on your website and your online reviews.
    • Poor reviews mean 90% of potential customers who see them without lots of good reviews will go elsewhere.
    • A website that is not optimized to convert visitors to leads means 90% of your site visitors will leave your site never to come back.
    • 80% of those site visitors will buy in the future and do it from you if you have established rapport with them through lead ‘nurturing’.
    • Search engines look to the accuracy and consistency of all of your online presence. There are many dozens of directories and local search engines that display some version of your business information whether you have supplied it or not. When this varies from site to site your business loses credibility, authority and position in their searches.

We provide these systems at an affordable cost and keep you in front of your customers instead of the computer.  We’ve been doing that since 1996, the year Silk Shorts, Inc. was founded.

There are three pricing sections below. One for websites, one for information management and one for reputation management.

If you would like copies of this information along with additional material you can request it here.

If you would like a free website audit and ‘grade’, you do it right here and it will be sent to you.

If you would like more information on ‘ARSe’, our automatic review service, you can request it here.

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Citation Management

While people look to your reviews and website to make their buying decisions, search engines look to the accuracy and consistency of all of your online presence.  There are many dozens of  directories and local search engines that display some version of your business information.  When this varies from site to site your business loses credibility.

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